CTV Sports Launching Brand-New App to House its Rapidly-growing Content
May 6, 2023
CTV Sports is a premier provider of sports streaming and broadcasting services. The company specializes in 4K Live streaming and is launching a new app to support its expanding content.
United States - May 6, 2023 —
CTV Sports, a leading provider of sports streaming, has announced the launch of its new app designed to offer live streaming of niche sports. The app is built with 4K streaming in mind and features a media-rich interface that works beautifully on major platforms and devices such as Apple TV.
The company, led by Michael Ferreira, a renowned expert in streaming technology and a successful tech startup entrepreneur, has a proven track record of success in the streaming industry. Ferreira is widely known as the “Wizard of streaming” due to his ability to pull off some of the hardest technical live broadcasts ever.
In 2013, Melissa Ganzi approached Ferreira with an idea to create technology for the sport of polo. The technology would allow umpires to go back in real-time during a match and review plays while also allowing players to challenge calls they felt were unfair. In addition, the two partnered to stream live polo matches to a larger audience.
Ganzi’s innovative business approach and Ferreira’s ability to create exciting content and an attractive platform to consume broadcasts helped them grow the sport from a handful of viewers to hundreds of thousands worldwide. As they expanded to new sports, like skiing, soccer, and FootGolf, they knew they needed to create a new app and home for all this growing content.
With the upcoming 2023 FootGolf World Cup, CTV Sports will face new challenges comparable to those of the Olympics. The event will be covered 24/7, with live coverage exclusively on the CTV Sports app during daytime hours. Replays and exclusive content will be available during nighttime hours. The event is expected to generate thousands of hours of 4K footage and stream nearly a million viewer hours’ worth of content.
Michael Ferreira, the mind behind CTV Sports, had this to say about the new app:
“We’re absolutely thrilled to launch the new CTV Sports app just in time for the 2023 FIFG FootGolf World Cup and to be back at Disney showcasing this exciting sport to a wide audience. With our new app, we feel like we’ve built a true home for the FootGolf community to enjoy and experience the game they love. The feedback we’ve received on the app so far has been truly overwhelming, and we’re honored that the FIFG has entrusted us with covering their event.”
CTV Sports’ new app is now available for download on all major platforms and devices. More information about CTV Sports is available on the company’s official website.
Contact Info:
Name: Michael Ferreira
Email: Send Email
Organization: CTV Sports
Address: United States
Website: https://ctvsports.tv
Release ID: 89096869
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