Bill Lerner Says The Parking Industry Can Benefit From Data Analytics
Jan 4, 2022
Mr. Lerner works on optimizing the entire parking process.
New York, NY - January 3, 2022 /MarketersMEDIA/ —
The digital world collects daily a massive amount of data. Good entrepreneurs, like Bill Lerner from the parking industry, know how to make the most out of this data. Through it, he is able to determine the needs, locations, designs, rates, and styles of parking his clients would want to be offered. Like this, Mr. Lerner works on optimizing the entire parking process. The U.S. has more than 2 billion parking spots, many with poorly designed layouts and hard to understand directional signage, making them ripe for improvement from real time apps, smart devices, and detailed information. Analyzing data, Bill Lerner's iPark business used the information to improve the parking experience for a large number of customers in the New York City metropolitan area, putting him right in step with some of the most progressive, populated, congested cities around the world.
As the 92 million Millennials exert their influence on today's marketplace, changing the way companies interact, sell, and do business, Mr. Lerner points to a Goldman Sachs infographic illustrating that these digital natives are completely comfortable with technology. Eager to embrace anything that makes life more convenient, more affordable, and more enjoyable, this age group is an early adopter of concepts like self-driving cars, the Internet of Things, and Smart Cities, offering ways to streamline just about everything, including customer parking needs.
Regarding the notion that Millennials aren't into ownership, The Wall Street Journal notes in an article from April 21, 2017 that this group is more likely to participate in sharing economy strategies for cars and rides. That could be interpreted as having a diminishing effect on parking space demand, however, taking the concept a step further, the article adds that when Millennials do need to drive, park, and pay, they are attracted by the simplicity of apps that efficiently direct them to available spaces. Removing the pain points from parking is something that transcends every age group, appealing to drivers and passengers from infants in car seats to busy executives and senior citizens.
President and CEO of Imperial Parking Systems since 1997, Bill Lerner grew up in the parking industry learning the basics from his father. He turned a small family shop into a large owner/operator corporation. Using his 40 years of experience, Bill Lerner is transforming the industry by rebranding his Imperial Parking Systems to iPark, adopting the most comprehensive systems and latest technologies as he sets ever higher standards for effortless customer interaction and a more personal experience. Bill Lerner's name is also associated with his non-profit Billy4Kids organization, which donates shoes to children in developing countries to prevent them from contracting diseases through lack of footwear. Recognized by the Annual Edajo Gives Hope Gala and St. Mary's Healthcare System for Children for three years in a row, Mr. Lerner's good works do much more than help drivers find parking spots as he goes the extra distance to make the world a better, and less frustrating, place.
Bill Lerner - President and CEO of iPark: http://billlernernews.com
Billy Lerner (@billy_lerner) - Twitter: https://twitter.com/billy_lerner
Billy Lerner - Home - Facebook: https://www.facebook.com/billylernerofficial/
Contact Info:
Name: BLN
Email: Send Email
Organization: BillLernerNews.com
Website: http://billlernernews.com
Source URL: https://marketersmedia.com/bill-lerner-says-the-parking-industry-can-benefit-from-data-analytics/89058749
Source: MarketersMEDIA
Release ID: 89058749
More News
Friends used to tell me to avoid this suburb at night. Then I moved there
The negative stereotypes might have some basis, but the place has quickly taken me by the heart.
‘Throwing signs’: The secret hand language used by crime gangs
Signs and signals used by street crew members via courtroom video links are indecipherable to justice authorities – and they are most certainly not Auslan.
‘Slick operation’: Flying into Sydney’s new airport beats Mascot congestion
Pilots who are flying cargo aircraft to the new hub find it smoother than Kingsford Smith Airport where space is at a premium on the ground and in the air.
Melbourne barrister or Sydney business tycoon? Unmasking the real David Stewart
Until this week, the spray paint tycoon lived a relatively anonymous life. But David Stewart was not always David Stewart.
Ex-New York mayor warns of AI job threat to Melbourne workers
We need to act quickly to protect workers facing job losses as a result of the rise of artificial intelligence, Bill de Blasio says.
‘Julia Gillard sends her regards’: Jacinda Ardern ribs Tony Abbott in address to rugby lunch
Former prime minister Tony Abbott and his New Zealand counterpart Jacinda Ardern were headline speakers at an annual fundraising lunch. But it was Ardern who won the room.
Australia clashes with Asian energy giants over gas export crackdown
Labor is risking a backlash from major Asian partners as it forges ahead with contentious rules to divert more gas exports to local consumers.
‘Only the sharks are left’: The $388 billion change shaking up the sharemarket
There’s been a major shift in how Australians buy shares, sparking debate over whether our market is becoming more prone to wild swings – or even the risk of bubbles.
Bessent: Zelensky 'should be careful' with 'reckless' comments that US slowed down Starlink
Treasury Secretary Scott Bessent said Sunday that Ukrainian President Volodymyr Zelensky “should be careful” with “reckless” comments about the U.S. slowing down Starlink. “President Trump and Secretary [of State Marco] Rubio have categorically said that no one in the Trump administration did that. And I think it is very reckless for President Zelensky to make...
Australia’s workforce is looking at companies at the heart of WA’s economy to act on climate change
In Western Australia, the climate transition is not an abstract debate. It runs straight through the resources and energy industries the state’s prosperity is built on.
Workers want company climate action — but don’t believe the hype
A new West Australian survey asks workers if they believe their employer has a responsibility to address climate change – and whether companies are making meaningful progress.
Zelensky warns US support of Putin is a 'historic mistake'
Ukrainian President Volodymyr Zelensky advised the U.S. that supporting Russian President Vladimir Putin is a "historic mistake.” “If United States will support Putin, I mean, it's unbelievable, it's tragedy, it's historic mistake and big tragedy. That's why I think that I don't want to live in illusions, but I think that we have to be...
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.